Beach Bunny

Beach Bunny

Services Provided

Creative Direction
Mobile Responsive Design
Shopify Plus Replatform
eCommerce Development
Application Integration
Magento Support
Beach Bunny
Beach Bunny

Overview

With a fast-growing women’s swimwear brand, the digital team at BeachBunnySwimwear.com was struggling to keep up with their online business. They were constantly plagued with Magento platform issues, suffered from debilitating integration errors with their ERP system, and struggled to keep up with the required maintenance and upgrades that come with running Magento.

In order to keep up, drive a better customer experience, and maintain the beautiful and provocative brand aesthetic, the Beach Bunny team knew they needed to change out their eCommerce platform and select a strong agency partner. The partner needed to be full-service, handling a creative site redesign and had the technical expertise to transition platforms, integrate all back-end systems and 3rd party apps, and provide high-quality ongoing support and development into the future.

Beach Bunny narrowed their list, and ultimately selected Shopify Plus as the new ecommerce engine and PIVOT - a Shopify Plus Partner - to redesign their site and platform to support future growth ambitions. In the interim, PIVOT was also hired to support their existing Magento system, quickly fixing a number of long outstanding website bugs and ERP integration errors.

The new Shopify Plus site is planned for launch in October of 2018. Stay tuned!

Problem

Solution

01

Problem

Painful Magento development and ongoing, unresolved bugs

Solution

PIVOT selected to take over Magento website maintenance, quickly resolving site bugs, and implemented new feature enhancements

02

Problem

Ongoing errors between Magento and backend ERP system

Solution

PIVOT analyzed the Magento/FullCirlce integration, quickly implementing several permanent fixes that were plaguing operations

03

Problem

For the future, Beach Bunny needed a more nimble, scalable, and fast eCommerce platform

Solution

Shopify Plus was selected as the new commerce foundation, and PIVOT as the agency partner to redesign and replatform.

04

Problem

The site needed a creative redesign to bring it more current and elevate the brand

Solution

New "mobile-first" creative redesign and custom Shopify Theme that balanced brand content, current trends and easy commerce transactions

05

Problem

UX Challenge! Visually pair bikini tops and bottoms to simplify the buying experience

Solution

PIVOT designed and developed a custom Tops/Bottoms pairing feature on the PDP, along with other suggested pairings

06

Problem

Site content had to be easy to maintain by site managers for new product releases

Solution

Developed a "modular" page design with a variety of CMS templates that allows users to easily rollout fresh content without help from a developer

07

Problem

Site had to support marketing, social, analytics, reviews and many integrations at launch

Solution

Tested and delivered over two dozen 3rd party application integrations on the Shopify Plus platform

Beach Bunny
Beach Bunny
Beach Bunny
Beach Bunny
Beach Bunny
Beach Bunny

Result

With a fast-growing women’s swimwear brand, the digital team at BeachBunnySwimwear.com was struggling to keep up with their online business. They were constantly plagued with Magento platform issues, suffered from debilitating integration errors with their ERP system, and struggled to keep up with the required maintenance and upgrades that come with running Magento.

Beach Bunny
Beach Bunny

Are you ready to Pivot?

Contact Us